On March 7th, DIOR brought DIOR ADDICT lipstick collection to Shanghai. The DIOR ADDICT lipstick spokesperson Cara Delevingne, DIOR Makeup Creative and Image Director Peter Philips came to the scene to commence the glamorous journey. To explore the concept “Be Dior. Be Pink.”, this time ARP Creative not just brought the DJ Ginjo’s funky house vibe and exclusive VJ animation from NY, but also a drones-interactive illumination dance piece – a synethesia of rich tone and movement, with apparational simulacrums echoing in the dream state as a presence of their own true color.
Client: ACTIVATION EVENTS